Xiaomi will have its own electric car, according to iFeng News: an Apple Car-style project led by its CEO
Everyone wants to have their electric car. As reported by the Chinese communication group iFeng News, Xiaomi plans to build its own electric car, following in the footsteps of rivals in the technology sector such as Apple or Huawei, which has recently shown its first electric motor.
According to the different sources consulted by iFeng, the Chinese manufacturer and in particular Lei Jun, founder and CEO of Xiaomi, have been interested in creating their own electric car for several years and have finally made the determination to carry it out. At the moment there are no dates or more details of how this future car will be, but they do explain that Lei Jun would be directing the project.
Xiaomi decides to bet on the electric car
After many years of considering the possibility, according to iFeng, Xiaomi would have made the decision to start building its own electric car. But Xiaomi’s interest in the car sector is not new.
In 2019, Xiaomi invested as a strategic partner up to 400 million dollars in the electric car startup Xpeng. The board of directors then raised the possibility of launching its own electric car, but Lei Jun then expressed his concerns, explaining that it was not the time to build it, according to iFeng. Right at that moment, the outlook for the auto industry was not the most optimistic and Tesla shares were not going through the best of times.
Tesla has precisely played an important role in Lei Jun’s vision. In 2013, the founder of Xiaomi visited Elon Musk up to two times. A meeting where diversification beyond the smartphone was discussed, but it was still too early to raise any details about electric cars in a viable way for the Chinese manufacturer. In those days, Lei Jun posted on his social media that he was “very curious” about Tesla.
In 2015, Lei Jun invested in a new electric vehicle company: Weilai, the original name of NIO. However, this investment would not have completely convinced the CEO of Xiaomi. Three years later, in 2018, Xiaomi began to raise internal surveys on the Mi Car, with a fairly positive response.
It was around this time that Xiaomi’s interest in the electric car would have intensified, according to iFeng News. At the current moment, Lei Jun’s doubts would have been overshadowed by the possible benefits, considering that the current situation is conducive to it.
Under the Redmi brand, Xiaomi presented its Bestune T77 SUV. A car with MIUI operating system. This new project of our own electric car would be very different. If at that time the Redmi car had little of the company, the objective of this new project would be to develop an electric car directly, predictably using one of the new modular electrical platforms like Foxconn’s.
The transition to the electric car is changing the rules for traditional manufacturers, but it is also a great opportunity for new brands to enter the sector. From the looks of it, Xiaomi and Lei Jun would have finally decided to participate.