Google News Showcase arrives in Europe, Google’s solution to its controversy with the EU and the media
Google News Showcase was the platform that Google launched in Australia to resolve the great controversy that was lived, and now it reaches a European country.
The Czech Republic is the first European country to launch the Google News Showcase. This is the search engine platform that offers users news and content of interest after having reached agreements with some of the most important media in the country as far as rights are concerned.
For those who do not know how the novelty came about, it came after the strong controversy between Australia and Google that caused the threat of the seeker to leave that territory. It all started with an Australian law that requires platforms to compensate the media for using your content, with a special focus on Facebook and Google. After a great debate, Google’s solution was to launch the News Showcase and reach agreements with each medium.
This confrontation has also been experienced in Europe and Google wants to prevent relations from becoming more tense, so has announced that this application is coming to the Czech Republic, a member of the European Union and perhaps a testing ground to check its operation on the continent.
According to the company, this program is part of the $ 1 billion investment in news and go live today. To do so, they have reached agreements with the country’s media and publishers of great importance that will serve as a basis for sharing content of interest to all users.
You can read a few lines in this statement that are perhaps the most important about the novelty: “These agreements take into account the rights described in Article 15 of the European Copyright Directive for specific online uses of press publications, which do not apply to hyperlinks and very short excerpts“.
It is also reported that they have already reached agreements with at least 600 publications worldwide to use your content in the News Showcase, the vast majority of news media. From what can be seen, there is no going back and the world market will be reached with a platform that will probably also arrive in Spain in the near future.
With regard to its operation, it is reported that the “News Showcase content from our publishing partners will automatically start appearing in dashboards in Google News and Discover starting today“. This means that there will be no big change for the users of this country, it is implemented in services widely used.
Remains to be seen what is the response of the European Union to this movement and if it pleases the critics with Google, although it seems an important advance. It is also pending to check if similar movements come from other platforms such as Facebook, although at the moment there is no news about it.