O Instagram recently came to test in the United States a tool of selfies in video to verify the user’s identity. The system uses artificial intelligence to determine if a person under the age of 18 is trying to pass for someone older.

According to the social network, or system used when someone over 13 years old (minimum age to register on the US platform) try to change the age to over 18 years old. In these situations, a record is being required, so that the system analyzes and verifies if an adolescent is trying to pass for an adult.

Or the previous example will be the focus, but the tool will also do the opposite analysis. Ou seja, adults who due to an error will be registered as minors will also pass the verification.

The investigation of video selfies is being carried out by the London startup Yoti, which has a partnership with the social network. The systems of Yoti analyze the feições da pessoa, being that we may disso both startup quanto or Instagram off or video two records.

Além da selfie, o Instagram is using less than two other two methods to verify the identity of two users: o provision of accounts of responsible adults and upload of identity documents.

The second method is controversial, since some people do not feel comfortable in sending a photo of a personal document. Due to this, the Meta company undertakes to store the records for only 30 days, since two servers must be definitively turned off during this period.

Importance of tools

According to Instagram, it is essential to know the correct identity of the user because the experience within the platform varies according to their age. Adolescents do not have the same access as adults to content that is more sensual or that contains violence and explicit language, for example.

“We require that people in Tenham be at least 13 years old to register on Instagram. In some countries, we have a minimum and a higher ity. When we know that someone is a teenager (13 to 17 years old), we provide them with appropriate experiences to the public, such as registering them in private accounts, preventing unwanted contact from adults that they do not know and limiting the options that advertisers have to reach -los com anuncios”, I communicated to the company.

Or Instagram has tried to alter its policies mainly for minors because of a scandal that was not last year. An internal report of the company, disclosed by The Wall Street Journalshowed that directors knew that the social network was deteriorating the mental health of young people in the United States.

The case was to be taken to the North American Congress, which held meetings to question Meta executives about what attitudes would be taken to reverse this negative picture. The internal research will show that adolescents suffer from aesthetic pressure, feelings of inferiority and suicidal thoughts or use too much or Instagram.