Amazon buys iRobot and keeps the Roomba vacuum robots and all their data, for 1,700 million dollars
Amazon just bought the biggest robot vacuum company. The big question is: do you want the robots, or the data collected by these devices?
amazon has just revolutionized the cleaning robot sector with the purchase of iRobotthe company that manufactures the popular Roomba robot vacuum cleanerpioneers in the sector.
In a Press release just published, Amazon announces purchase of iRobot for $1.7 billion.
“Over many years, the iRobot team has proven its ability to reinvent the way people clean c. Customers love iRobot products, and I’m excited to work with the iRobot team to invent ways that make people clean. customers’ lives easier and more enjoyable“, explains Dave Limp, senior vice president of Devices at Amazon.
“Amazon shares our passion for creating thoughtful innovations that empower people to do more at home, and I can’t think of a better place for our team to continue our mission. I am very excited to be part of Amazon and to see what we can build together for customers in the years to come.“, retorts Colin Angle, CEO of iRobot.
With the purchase of the Roomba robot vacuum cleaner, Amazon enters a market where it had no presence. It also does so by becoming the leading company in the sector.
iRobot It practically “invented” the robot vacuum cleaner with its popular Roomba, back in 2002. Afterwards, many others have imitated it.
Just a few months ago, it entered a crucial stage of development by introducing iROBOT OS, a new operating system based on artificial intelligence which makes Roomba much smarter.
With this purchase, Amazon positions itself in a new market with a highly sought-after product, but at the same time obtains even more valuable “swag”: Usage data for millions of Roomba robot vacuums sold all over the world.
Food for your Big Data, with information like the plans and sizes of millions of houses, cleaning habits, hours of use, pets, and much more. Data that will surely be very useful to develop new products that have nothing to do with cleaning the home.